FEAT

Overview

A fully developed fitness and nutrition app that facilitates seamless collaboration between nutritionists and fitness trainers, empowering clients to lead healthier lives and attain their fitness goals.

Problem

Many individuals struggle to achieve their health and fitness objectives due to fragmented guidance and a lack of effective communication between nutrition and fitness experts.

Solution

This app serves as a unified platform where nutritionists and trainers work together to provide clients with tailored nutrition and workout plans, continuous progress tracking, and ongoing support.

User Profiles: Personalized profiles for clients' fitness and dietary needs.
Nutritionist Collaboration: Custom meal plans with certified nutritionist collaboration.
Fitness Trainer Collaboration: Tailored workouts from experienced fitness trainers.
Meal Planning and Tracking: Customized meal plans with real-time tracking.
Training Programs and Progress Tracking: Diverse workouts with goal tracking for motivation.

Solution

User Research

User research identified three primary user groups: clients seeking holistic health solutions, fitness trainers in need of streamlined client management, and nutritionists desiring real-time client data for precise dietary guidance. Interviews revealed that clients prefer all-in-one solutions for fitness and nutrition.

User Research

Clients prefer all-in-one solutions for fitness and nutrition

Three main user groups: health-focused clients, efficient-seeking fitness trainers, and data-driven nutritionists.

Clients are motivated by real-time tracking of meal plans and workouts.

User Personas

User Persona: Yarden Jerbi Age: 34 Occupation: Marketing Manager Gender: Female Location: TEL AVIV

Needs: Yarden is determined to lead a healthier lifestyle and achieve her weight loss goals

Pain points: Limited knowledge about proper nutrition and effective workout routines. Difficulty finding the right balance between her work and personal life, leading to inconsistent exercise and eating habits

Yarden downloads the FEAT App and She creates her user profile, providing information about her goals, dietary preferences, and health conditions. Yarden explores the app's features and discovers the ability to connect with both nutritionists and fitness trainers.

Based on the nutritionist's recommendations, Yarden tracks her daily food intake, receives real-time feedback, and accesses nutritional information.

Yarden also connects with a fitness trainer who designs a workout program tailored to her fitness level and schedule. Using the app, she tracks her workouts, sets goals, and monitors her progress over time.